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It's not about luxury, it's about experience
Experience outstanding hospitality with 5 star everything. We offer exclusive suites and holiday residences close to Gallipoli Padula Bianca Beach known for its scene as much as its sugary sands and turquoise water.
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Amarena Collection is proudly managed by Maria Perrone, who in her early thirties left the corporate world to spend her days working on what she loved – Puglia. Early 2018 she co-founded Perrone Associates, a tourism & hospitality management company based in Lecce, Italy's heel, that owns and operates the brand.
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The entire house is a small beachside building uniquely located in Puglia, just a few minutes drive to downtown Gallipoli, and boasts the perfect basis for discovering the region. The building has been recently converted into a little hideaway featuring 5 suites differing in size, form and layout, each with independent entrance. All suites have playfully designed rooms and are furnished with a selection of contemporary design and combinations of deep warm colors and materials. In particular, two suites Aquarius and Apulia are outiftted with private rooftop terrace overlooking literally the sea.
At Amarena we put a big emphasis on the relaxed side and the typical Mediterranean style of the stay experience. But we also believe that when you're visiting a place, connecting with local living cultures and lifestyle can deeply transform your travel experience, making it more exclusive, authentic and original.
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In 2023 we launched Amarena Villa by Villa Pietrabianca, an exclusive villa located on the edge of the Porto Selvaggio Natural Park, an area of outstanding natural beauty. This villa is immersed in about two hectares of secular pines with large outdoor Jacuzzi, rooftop solarium and a terrace that enjoys sea views. A unique place to unplug from the chaos of everyday life steps to the sea.
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Starting 2025 two more villas with swimming pool in the Ostuni countryside are available for guests to enjoy, Villa Aquadolce and Villa Ostunese.
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Our English speaking team always looks after our guests with kindness, professionalism and dedication. Shortly, our mission is to offer a stylish hospitality, as the result of a magic combination of privacy, elegance, sensibility and Italian charme, steps to Gallipoli marvellous white sandy beaches.
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Experience
the Story
of a Place
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Smart
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Our sharp thinking is a result of our vast experience. We are experts who are deeply rooted in Puglia tourism industries, yet collaborate with each other to make cross-industry connections.
We are renowned for having some of the best relationships in the business. Our partnerships with media and local industry leaders help open doors and bring smart ideas to life.
Strategic
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Clients trust Perrone Associates to help them adapt and advance their business in Italy's inbound tourism and hospitality management.
We are integrated marketing partners who listen, understand, ideate and advise on our clients’ businesses. Beyond today’s challenges and opportunities, we work with our clients and staff to plan for tomorrow’s customer, competitor, marketplace and workplace.
Step Ahead
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Always-in, always-on — we are relentless visionaries, with a firm eye on the future. We strongly believe that when you're visiting a place, connecting with local living cultures and lifestyle can deeply transform your travel experience, making it more exclusive, authentic and original.
Our most creative, innovative and effective work is based on a solid strategic foundation.
bold.
responsive.
insightful.
collaborative.
creative.
Planning a memorable stay takes more than knowledge and experience. It takes time. That’s what we offer you. We take the time to design a trip for you that ticks every box. Experience a place the right way. See it from all angles.
So that when you return home, not only are you refreshed and revitalised, but you’re content that you did everything right with your precious time away
Unique
We love discovering places, experiences, and making them accessible to you. In a way that suits your needs. Our purpose is to create something completely unique for you, whenever you want to travel to, however you want to do it. There’s no off-the-shelf package service in this place, because we know you’re unlikely to want it the way anybody else did.
Creative
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Fun - Sociable - Creative. These are the qualities at the heart of all our events. Whether it's one of our flagship experiences or a completely tailor-made event, everyone who takes part will be treated to a something totally unforgettable. We'll plan your event to the finest detail so every aspect surpasses to your expectations as we are experts in creating bespoke experiences that will fulfil all your needs.
Get inspired​
There’s no such thing as a 'package experience' with us; no two customers are ever identical. When you have an idea of what you’re looking for in Puglia, or somewhere else in southern-Italy, be it vague or intricately specific, get in touch. We’ll do the rest. The facebook page of our partner team PFC Group is also to inspire you.
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